Pride suiting in support of Albert Kennedy Trust.

A celebratory tailoring capsule launched to support the Albert Kennedy Trust and support LGBTQ+ pride around the world.

 

8 colour blocked made-to-order suits in the colours of the Pride flag in support of Albert Kennedy Trust. The ‘Show Your True Colours’ campaign took over the brands social channels and online store for the month of June and generated an unprecedented amount of support from a network of global influencers and ambassadors around the world championing equality, inclusivity and diversity.

Designed to draw focus on the brands recent success in tailoring within the mainline collections while creating a connection to a charity that resonated naturally with the customer.

The support was global…

We saw an incredible amount of support from celebrity and influencers around the world for the product and in turn drove exceptional sales both through our DTC and wholesale channels.

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Pride Suiting Pt2